In our fast paced digital world having a website that is functional is no longer optional instead, it is a necessity. Whether you are an entrepreneur or a small business owner, having a website can really elevate your business entirely. With that being said, Wix is the next big thing in the digital world of websites. It is a platform that encourages everyone to build a beautiful and high-performing website.
Why Wix?
As this is a website that is all inclusive, here’s why it is the next best thing for you and your business
User friendly – Wix is surprisingly user friendly as it makes it so much easy for people who know little to nothing about technology create and launch a professional website quickly, which is a feature that most ecommerce-focused website builder platforms, like Shopify and WooCommerce, have in common. Wix’suser-friendliness ranks higher than that of many other platforms, especially for those who are new to web design.
SEO Support – These days, success is not onlyassured by a pretty website you also need to encourage store traffic. To help online merchants increase their visibility and boost sales, Wix does provide a range of in-house solutions. You can use SEO Wiz, an optimisation tool to examine your website and execute the recommended changes to increase its discoverability.’
Personalisation – Even though you must use a template to create your Wix website, you still have a lot of customisation choices. Almost every element of your website is editable, including the layouts, content and images.
Additionally, you can use the Wix App Market if the template doesn’t already have any features. The following features can be added to your website by the apps that are available through the market:
Forms
Bookings
Picture galleries
Chat
SEO
These are both free and commercial apps available in the App Market that offer a lot more options for personalising and modifying your website.
A very safe website – Data security and protection must be given much more priority when running an e-commerce website than when running a content-driven website. You are a prime target for hackers because your store will be receiving extremely sensitive financial data. Regardless of the bundle you choose, Wixprovides enterprise-grade security for all websites created on its platform. Threat protection, 24-hour monitoring, HTTPS for all domains, and quick action in the event that your site goes down are all included in this.
Cost and Customer Service – Wix’s free plan is one of its most notable features. If you’re simply considering creating a website and aren’t prepared to make a commitment to some of the more costly packages offered by other companies or even Wix itself, this can be perfect. Remember that the free edition lacks support for the essential e-commerce feature of payment acceptance and has restricted functionality. To set up a shop-front for an e-commerce company, you must upgrade to at least the Business Basic plan.
Conclusion
Wix is one of the several systems designed to make the process of creating a website quick and easy. In the end, it’s a content-first web design platform with the ability to expand to e-commerce features. It’s a great option for content-driven companies who also need to add a small e-commerce site. Wix may also prove to be an affordable option for store owners that have little inventory, tight finances or no intentions to expand the amount of SKUs or sales channels they offer.
